{"id":4651,"date":"2026-03-16T08:00:00","date_gmt":"2026-03-16T07:00:00","guid":{"rendered":"https:\/\/annordia.com\/en\/?p=4651"},"modified":"2026-05-26T13:16:33","modified_gmt":"2026-05-26T11:16:33","slug":"hotel-market-update-mar-26","status":"publish","type":"post","link":"https:\/\/annordia.com\/en\/news\/hotel-market-update-mar-26\/","title":{"rendered":"Hotel Market Update Apr\/26"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><strong>Please download the market report here:<\/strong><br><a href=\"https:\/\/annordia.com\/app\/uploads\/sites\/5\/2026\/04\/Hotel-Market-Update-Annordia-April-2026.pdf\">Hotel Market Update Apr\/26.pdf<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-medium-font-size\">Key Market Takeaways<br><\/h2>\n\n\n\n<p class=\"has-text-align-center\"><strong>Swedish Hotel Market<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The demand for hotel rooms increased slightly in Sweden in February 2026 compared<br>with the same month in 2025. However, the occupancy rate remained unchanged at almost 51 percent. On the other hand, there was a significant increase in ADR (+6.7 percent), which resulted in a 6.8-percent increase in RevPAR.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\"><strong>Largest Hotel Municipalities<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The increase in ADR in Sweden as a whole was primarily driven by Stockholm and its surrounding municipalities, including Sigtuna and Solna, as well as Malm\u00f6. In Stockholm, ADR increased by 6.0 percent while the occupancy rate rose from 56.4 to 59.5 percent following an 8.2-percent increase in the number of rooms sold. Together, this resulted in an 11.8-percent increase in RevPAR.<br><\/p>\n\n\n\n<p class=\"has-text-align-left\">The surrounding municipalities also recorded notable ADR growth, with increases of 9.9 percent in Sigtuna and 11.9 percent in Solna. Malm\u00f6 showed strong performance as well, with ADR increasing by 27.0 percent and RevPAR by 24.9 percent. In comparison, Gothenburg recorded a RevPAR increase of 9.8 percent, which is still high, although not exceptional like the growth in Malm\u00f6.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\"><strong>Macroeconomic Factors<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The Swedish krona weakened relative to the US dollar and the euro, after a strong positive trend during most of 2025. The inflation with fixed interest rates was 1.6 percent in March, down from 1.7 percent in February, and below Riksbanken\u2019s long-term inflation target of 2.0 percent.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\"><strong>Nordics<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">The number of rooms sold in Denmark increased by 5.0 percent in February 2026 compared with the same month in 2025. However, as the number of available rooms increased by the same percentage, the occupancy rate remained unchanged at 47.0 percent. ADR rose by 9.2 percent in Finland and 5.2 percent in Norway.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Strong growth in RevPAR in Stockholm (+12 percent) and Malm\u00f6 (+25 percent) in February 2026 compared with the same month in 2025.<\/p>\n","protected":false},"author":2,"featured_media":4722,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[208,23,1],"tags":[95,101,96],"class_list":["post-4651","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-report","category-newsletters","category-uncategorized","tag-annordia","tag-hotel-market-report","tag-hotel-market-update"],"_links":{"self":[{"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/posts\/4651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/comments?post=4651"}],"version-history":[{"count":43,"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/posts\/4651\/revisions"}],"predecessor-version":[{"id":4863,"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/posts\/4651\/revisions\/4863"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/media\/4722"}],"wp:attachment":[{"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/media?parent=4651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/categories?post=4651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/annordia.com\/en\/wp-json\/wp\/v2\/tags?post=4651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}