As a result of the increased interest in the Swedish hotel market, we have produced an information brochure together with Business Sweden and Stockholm Business Region.
The brochure is aimed primarily at international operators and investors but is also of interest to already established actors. The great interest in hotels and hotel properties is largely due to the fact that the level of occupancy and price levels in many places has developed well, while most property owners have realized the many advantages that accompany the ownership of hotel properties.
Stockholm stands out as the most attractive place for new establishments of hotels right now. The Stockholm region is growing strongly on all fronts with increased tourism and a fast-growing business community. The development is also positive for the region’s hotel market, which, according to Hans Åke Petersson, CEO of Annordia, has been noted by both Swedish and international hotel investors.
The brochure highlights several aspects of the Swedish market that are of interest to both international and Swedish actors. For example, a ranking of Sweden’s largest brands and operators is presented together with a survey of major hotel property owners. In addition, market trends are studied in Sweden’s three largest cities, followed by a forecast for each market.